Yamaha und Hero Motors arbeiten zusammen, um in den Radantriebsmarkt einzusteigen

Laut ausländischen Medienberichten werden Yamaha und Hero Motors 2,5 Millionen Euro (2,9 Millionen US-Dollar) investieren, um ein Joint Venture zur Herstellung von Radantrieben für Elektrofahrräder zu gründen. Die Kooperation wird Ende November formal besiegelt, Hero wird 90 Prozent der Anteile halten.

Hero Motors owns Hero Cycles, India's largest bicycle manufacturer. The unnamed company will be located in the Ludhiana district of Punjab, India.

According to Yamaha's announcement, wheel hub drives account for about half of the European electric bicycle market. The company said that as demand for these drive units is expected to increase, Yamaha seeks to reach an agreement with Hero to expand its product portfolio beyond mid-drive motors. Yamaha currently offers proprietary central-mounted drive units.